Transform novated leasing from boring finance into scroll-stopping social content. Build brand awareness, generate leads, and establish One Car Group as the social media leader in the novated lease industry.
Australia’s full-service digital agency — strategy, media, creative and technology under one roof. Specialists in building brands through social-first content that cuts through the noise.
Proud partners with the world’s leading digital platforms
I’ve worked with the team at 121 Group for the last couple of years and they’ve consistently proven to be exceptional support for our business. With their deep understanding paired with expert knowledge in digital marketing, they’ve been able to achieve benchmark cost per acquisition. More than anything, the team works on our campaigns with true passion & attentiveness — a level of care which is very difficult to find in the agency space.
We’ve been working with the team at 121 Group for the past 4 years on our digital strategy – including campaigns on Google Ads, SEO and paid social media. The team have produced industry benchmark results, providing a positive ROI. They have an exceptional team who are very responsive, agile and in tune to your business needs. Couldn’t ask for a better team to work with.
121 Group are great, they came on, learned quickly and got our campaigns in market while fixing a lot of things for us in the process. We’ve now happily retained them as our digital agency partner.
Berg Engineering has been working with 121 Group for our marketing needs, and the results have been outstanding! Their team is not only highly skilled but also genuinely committed to understanding our business goals and delivering tailored strategies that work. Their creativity, attention to detail, and timely execution have made a huge difference in our visibility and client engagement.
Australia’s novated leasing specialist — helping employees across the country save thousands on car ownership through salary packaging. Driving down the cost of car ownership since day one.
No one in the novated leasing industry does social media well. This is a massive first-mover advantage — the brand that owns social will own the category.
Make novated leasing fun, relatable, and shareable. Nobody is doing this — that’s your edge.
“Did you know” style content showing real dollar savings. Turn complex finance into simple, scroll-stopping stats.
Jump on TikTok and Reels trends with a novated lease twist. Ride the algorithm with cultural relevance.
Customer stories, testimonials, and cinematic car reveal moments that build trust and desire.
Real examples of social media content produced by 121 Group’s creative team across Instagram, Facebook, TikTok and LinkedIn.
Brand awareness & recruitment campaigns across LinkedIn and Instagram
Equipment showcases, sustainability messaging & team culture content
Award announcements, employee onboarding content & referral campaigns
Product education, ROI calculators, testimonials & employee spotlights
Brand relaunch social content — achieved 14.6:1 ROAS on Facebook
Product launches, lifestyle content & brand storytelling for anti-ageing skincare
Luxury fashion social campaigns
Full social media management for Australia’s leading 4x4 accessories retailer — product showcases, lifestyle content, and community engagement driving in-store and online sales.
Luxury events venue social strategy — elegant visual storytelling, event highlights, behind-the-scenes content, and aspirational lifestyle imagery that drives enquiries and bookings.
Premium fragrance brand social management — product launches, scent storytelling, influencer collaborations, and luxury lifestyle content driving brand awareness and e-commerce conversions.
Health & wellness social strategy — educational content, customer testimonials, UGC campaigns, and lifestyle imagery building trust and driving supplement sales across all platforms.
No lock-in contracts. Month-to-month. 30-day notice. Start small, scale fast.
From strategy to scroll-stopping content in just weeks.
Walk through this strategy together, align on goals, platforms and content direction.
Brand deep-dive, asset collection, tone guide finalisation and content calendar setup.
First month of content goes live within 2 weeks of onboarding. Fast, polished, on-brand.
Data-driven refinements, monthly reviews, and scaling what works to maximise growth.
Select your preferred plan and we’ll be in touch within 24 hours.